brand: /brand/

1 A type of product manufactured by a particular company under a particular name

1.2 A particular identity or image regarded as an asset

design: /dɪˈzʌɪn/

1.1 The art or action of conceiving of and producing a plan or drawing of something before it is made

1.2 The arrangement of the features of an artefact, as produced from following a plan or drawing

brand: /brand/

1 A type of product manufactured by a particular company under a particular name

1.2 A particular identity or image regarded as an asset

design: /dɪˈzʌɪn/

1.1 The art or action of conceiving of and producing a plan or drawing of something before it is made

1.2 The arrangement of the features of an artefact, as produced from following a plan or drawing

Process

Recognised by industry leaders and opinion formers as both a strong design thinker and an experienced fashion strategist, the Danish Designer and Creative Director Jens Laugesen combines a Nordic approach to design with a Paris Luxury marketing tradition and a London design aesthetic.

His extensive industry network, design experience and brand knowledge is gained from having collaborated and worked internationally within all levels of the fashion industry.

His multi-cultural background has shaped a personal vision of design and an instinctive ability to develop coherent concepts that fit seamlessly within the commercial framework and strategic execution of a brand vision.

Laugesen has a more thoughtful methodology that embraces the slow-burn evolution of honing a signature to create you own vocabulary of new classics

Laugesen has a more thoughtful methodology that embraces the slow-burn evolution of honing a signature to create you own vocabulary of new classics

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