PERSONA DOUBLE
AW19 (X) CFW Film Installation in collaboration with RE-EDITION magazine
PERSONA DOUBLE marks the return of Danish Designer Jens Laugesen to Copenhagen Fashion Week. With support from the DANISH ARTS FOUNDATION for the second consecutive year, Jens Laugesen will showcase the 2nd instalment of the HYreCON trilogy at Copenhagen Fashion Week with an editorial film commissioned by London RE-EDITION magazine, one of the leading avant-garde magazines of today. The editorial film conceived by photographer Thurstan Reding and stylist Anders Sølvsten Thomsen will showcase a new capsule collection made in a vibrant green-black-white techno check fabric by Danish textile company KVADRAT.
The capsule collection plays on oversized proportions mixed with an athletic streamlined silhouette. Creations feature key tailored looks and signature pieces such as hybrid cape sleeve coats and flap-featured tailoring mixed with more easy everyday pieces. Look for shirts, T-shirts and shirt-T-shirts alongside soft leather and a unisex tuxedo jacket re-imagined in shaved sustainable mink from SAGA FURS who has chosen to support the capsule collection for a second season.
Inspired by the cineamatographic worlds of Ingmar Bergman and Brian de Palma, the collection takes its inspiration in real/unreal women situated in a meta-modern post-industrial setting , on and off stage, reconciling a certain nostalgia for the past with a vision of a disturbing dark present tense and digitally glitchched future possible. The theatrical art/fashion installation at Copenhagen Fashion Week made in collaboration with set designer Charlotte Calberg will mix an immersive film experience, featuring 9 key looks from the AW19 collection, by mixing film with mannequins and a green-lighting setting at leading avant-garde theatre SORT/HVID based the revamped meat-packing district of Copenhagen
CREDITS /
Director : Thurstan Redding
Fashion Direction : Anders Sølvsten Thomsen
Creative Direction : Thurstan Redding & Anders Sølvsten Thomsen
Hair : Alfie Sackett / Make-Up : Lucy Burt / Casting : Finlay MacAulay @Establishment NY
Fashion Assistants : Bojana Sarac & Bradley Palmer / Photography Assistants : Guy Isherwood & Asher Herr / Production : KO Collective
Editing : Maxim Young and Gorilla Team
Editing Assistants : Franco Cuen, Biki Gurung, Dan Raad / Posty Producer : Phoebe Cross
CFW Set Design / Charlotte Calberg
Special thanks to Anita Bitton, Tim Clifton Green, Jo Barker, Eddie Eldridge & the RE-EDITION Team.
WITH THANKS TO : STATENS KUNSTFOND / RE-EDITION / SAGA FURS / POSES BY PREZENT / CATWALK MANNEQUINS / SORT/HVID THEATER / S.N.S HERNING / COPENHAGEN FASHION FILM FESTIVAL / DANISH ARTS FOUNDATION